Ignoring Website Maintenance: What are the potential risks?

How many websites are actually running live and maintained? Websites might seem simple and straightforward, but maintaining a website is 10 times more challenging than designing or constructing one. Only seasoned experts can keep a website functioning for a long period of time. Here are the six most important points to handle to maintain your […]
The indirect champion of the business is always ignored – why?

Many business owners heavily focus on direct marketing strategies like advertisements, emails, and social media campaigns. While these methods are crucial, they often overlook a vital component of their marketing arsenal: IS YOUR WEBSITE. Websites do more than just provide information. In the entire marketing process, indirect marketing plays a 50% role, yet small business […]
Hidden Dangers of Not Having Design Knowledge

Who Is Your Website Really For: You or Your End User? Designing a website is like cooking a meal: it’s not about what the chef likes, but what the customers will enjoy. Too often, business owners design websites based on their own preferences instead of their users’ needs. When you focus on what your users […]